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Websites built by SEOs, not designers

Web design
for tradesmen

Most trades websites look smart and rank for nothing. We are an SEO agency that builds websites, so yours is built to be found on Google and to turn the people who find it into enquiries.

Free review of your current website

What it is not ranking for, what is technically missing, and where you are losing enquiries. No charge, no obligation.

★ ★ ★ ★ ★ RATED 5.0 ON GOOGLE AND TRUSTPILOT

From £3000   |   You own it outright   |   One week build time

Get your free website review

Four boxes. We look at your site before we ring you.

We'll call you back within the hour during working hours.

5x

MORE CLICKS AFTER ONE REBUILD

8X

MORE IMPRESSIONS ON THE SAME DOMAIN

1 in 5

VISITORS ENQUIRED ON A NEW WEBSITE

UK-based

ALL WORK DONE IN THE UK FOR UK CLIENTS

WHY IT MATTERS

Why most trades websites don't work

Most trades websites are built by designers. They look smart, the photos are nice, but they're just a postcard in the sky.

We see sites people have paid thousands for that are missing the SEO basics. No separate page for each service. Headings that say "Welcome" instead of what the business does. Great big photographs and barely a word for Google to read.

We come at it the other way round. We are an SEO agency first, so the structure gets decided before the styling. What people in your area type into Google decides what pages exist, what each one is called, and what it says. Then we make it look right.

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MADE FOR TRADES

Two people, and the two of us do the work

We are Charlie and Patrick, based in Cheshire, working with trades and construction businesses across the UK. There is nobody behind us to pass you on to, so the person who builds your site is the person you message when you want something changed.

✔ A page for every service

✔ We write all the copy

✔ GBP optimisation included

✔ Built for mobile and computer

✔ Built on WIX, not AI generated

✔ Unlimited revisions until it's live

✔ You own the site and the domain

NOT AI SLOP

Nobody types your business into a prompt

There's a wave of trades websites being spat out by AI site builders at the moment, and you can spot them a mile off. They all look the same and they don't show up for customers' searches.

We don't build that way. Every page is put together by hand in Wix Studio, around the keyword research we did for your services and your area. The structure, the page titles, the internal links and the layout are decisions somebody made, not AI output somebody went along with.

We'll be straight about where AI does come in, because most agencies won't be. We use it as a writing tool. Our research goes in, we edit what comes out, and one of us reads every line before it goes anywhere near your site.

What we won't do is hand it your business and let it decide what your website says, how it's built or what it looks like. Your customers can tell the difference. So can Google.

USEFUL AND LOOK GOOD

What our websites look like

Everything we build is bespoke to our client's request, probably much like your own work.

PROOF

Two websites, and exactly what they did

One is an SEO client. The other is a one-time website build.

FENCING COMPANY IN CHESHIRE

Brand new fencing website generates £4.8k/mo

136 clicks in 95 days, from nothing

28 genuine local enquiries

1 in 5 visitors filled in the form

£4800 of fencing work booked in per month

fencing website clicks.jpg

149 clicks and 3810 impressions for a site that didn't exist three months prior

"I've just been through it on desktop and it's day and night compared to the last website."

"All looks good, is a bit crazy to see the turn around. Makes me wonder how much opportunity I've missed over the last 3 years."

"First lead received. Already converted it and got the job booked in. It's only a little one but it's more than I've had come through the website in months."

"I am noticing more local inquiries which is incredibly refreshing. It's seems that the website is doing the work geographically."

All real quotes from the company director

B2B SERVICE IN READING

Same domain, new website, 5x clicks

5x more clicks than the old site

8x more search impressions

13 form enquiries since launch

More calls than form submissions

Want to know what your site is missing?

Send us the address. We'll tell you what it isn't ranking for and what we'd do differently.

WHAT YOU GET EVERY MONTH

Our digital marketing services for tradesmen

One price covers all of it. You send photos of your work, and answer some questions, we do the rest.

01

A page for every service

Not one page trying to rank for everything. A separate page for each service you want work from, and each town you want it from, so Google knows exactly what you do and where.

02

Copy written by us

You don't write a word. We research what people in your area actually type into Google, then write the pages around it.

03

Google Business Profile

Optimised properly so you show in the map pack. For most trades businesses that listing is the single biggest source of phone calls.

INCLUDED AS STANDARD

04

Built to convert

The form sits on the page rather than behind a button, the phone number is tappable, and the enquiry path is never more than one tap away wherever someone decides.

05

Mobile first

Your customers are on a phone, usually in the evening. The phone layout is the one we design first and the desktop follows, not the other way round.

06

Yours outright

You own the site and the domain. Hosting is around £15 a month paid to Wix, not to us. If you walked away tomorrow you'd take the lot with you.

WEBSITES START AT

£3,000

What it costs and why it varies

Half up front, half when it goes live. No monthly tie in, no contract to get out of.

Unlimited revisions while we build. As many rounds as it takes to get it right.

Page count moves the price. More services and more towns means more pages to research and write.

So does functionality. Booking systems, quote calculators, anything that does a job rather than just sitting there.

FAQ

Questions people ask before they commit

  • No. Every page is built by hand in Wix Studio around your own keyword research. We do use AI as a writing tool, with our research going in and our editing coming out, and one of us reads every line before it goes live. What we won't do is put your business into a site builder and hand you whatever comes out.

  • You do. The site and the domain are yours from the start. If you walked away tomorrow you would take both with you, which is not true of every agency.

  • Around £15 a month to Wix for hosting. Nothing to us. There is no ongoing fee unless you separately decide you want one.

  • About a week to build. Two weeks to live in practice, once your review and edits are in. 

  • During the build, as many rounds as you need until it's right. Once it's live, it's live. It's the same business either way, so the content and structure are never going to move that far.

  • No. We write all the copy. What we need from you is photographs of your own work, because stock photos of somebody else's driveway are obvious and they cost you enquiries.

  • No, and anybody who tells you otherwise is selling you something. A properly built site gets indexed within days and starts picking up searches, but rankings build over months. Our fencing test site took eighteen days to its first enquiry and its best month was the third one.

LET'S TALK

A website that gets found, not just admired

Send us your current site and we'll tell you what it isn't ranking for, what's technically missing, and where you're losing enquiries. If you haven't got one yet, send a competitor's and we'll do the same with theirs.

Grosvenor House, 3 Chapel Street, Congleton, Cheshire, CW12 4AB

Get your free website review

Four boxes. We look at your site before we ring you.

We'll call you back within the hour during working hours.

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