100+
trades business grown
5.0★
Google & Trustpilot rating
£1.8M+
generated for our clients
UK-based
UK team for UK clients
Why SEO works for conservatory companies
A conservatory is a high-ticket, considered purchase, so buyers search and compare firms when they're ready, not off a social ad. The market splits usefully: the broad term is competitive, but roof replacements, conversions and orangeries are lighter and high intent, so that's where we build first.
High-ticket intent
Buyers compare firms when they're ready, not off a social ad.
Roof work pays
Replacements and conversions are high demand and less contested.
Beat the nationals
Win the local terms the big brands never optimise for.
The conservatory searches your customers are typing
Conservatory buyers search the broad terms, but the bigger pull is roof work: replacement, conversion and tiled roofs. We target the style and roof terms around the main keyword, since one page can't carry them all.
🔎︎
conservatory
🔎︎
conservatories
🔎︎
conservatory roof replacement
🔎︎
conservatory roof conversion
🔎︎
tiled conservatory roof
★ ★ ★ ★ ★
They pushed my business all year (and continue to do so), making it one of the most profitable years I've ever had.
Mark Noble
★ ★ ★ ★ ★
They have completely turned my business from not getting many enquiries, to getting a shed load in a matter of months.
Pete Murphy
★ ★ ★ ★ ★
Excellent company, friendly, professional , great value. If you want your business to grow, these are the guys.
Mike Noden
★ ★ ★ ★ ★
Charlie and Patrick have worked with me for over a year now. The results are astonishing and we have gained long term partners.
Jacob Bradbury
What ranking is worth to a conservatory business
Conservatories are high ticket, orangeries higher still, so a single extra build a month is a strong return, with roof work keeping a steady pipeline between. Use the calculator to estimate the return for your average job value and county.
What our SEO process for conservatory companies actually includes
It starts with keyword research, splitting the demand between new builds and the bigger roof work - replacements, conversions, tiled roofs - that's high demand and less contested. If your site isn't built to rank each and convert, we rebuild it, included at no extra charge. We optimise your Google Business Profile so you show in the map pack, and target the surrounding towns with local SEO. We build authority through link swaps with non-competing trades like builders and extension specialists, never rival conservatory firms, and report monthly on what's ranking and what's turning into enquiries.
01 Keyword research
02 New website (included)
03 Google profile optimisation
04 Local SEO
05 Link building
06 Reporting
How we build links for conservatory companies
We build links mainly through local swaps with non-competing trades - builders and extension specialists, plasterers, electricians, landscapers and driveway or fencing firms, never rival conservatory firms. Each sits on a page that ranks, which is what passes authority.
Local businesses we might swap links with
•
Builders
•
Extension specialists
•
Plasterers
•
Electricians
•
Landscapers
•
Driveways
•
Tilers
•
Roofers
•
Decorators
Let us look over your conservatory website
Request a free competitor gap review. We'll audit your site, your Google rankings and your top three local competitors, then send a tailored 90-day action plan. No obligation, free of charge.
FAQs about SEO for Conservatory Companies
We value transparency above everything else - so if you have a question, just ask!
Should we target conservatory roof replacements separately?
Definitely. Roof replacement is a distinct, high-demand search with its own intent, and it's far less contested than the main conservatory term. It also brings in steady work between the bigger builds, so we usually give it its own page and target the conversion and tiled-roof terms alongside.
How do we compete with the big national conservatory firms?
On the searches they don't optimise for. Nationals lean on brand and paid ads, leaving the local style, roofing and orangery terms wide open. We win those, where buyers want a local firm with a real portfolio, not a faceless national.
Is there more demand for new conservatories or roof work?
Roof work is often the bigger pull - replacements, conversions and tiled roofs are high-demand searches and less contested than the generic conservatory term. We usually build there first while still targeting the new-build conservatory and orangery terms.